The Southern Police Institute in Louisville will offer a Public Information Officer Course: Managing the Media in Law Enforcement on January 16-19, 2024.
Tuition is $675, which includes parking at the University of Louisville. Course topics and areas of study include:
Understanding the media
Building critical relationships with the media
How to develop a proactive marketing strategy for your organization
Managing media interviews, press conferences and public speaking events
Managing the media during significant events
Preparation and strategies for effective communication
Identifying individual communication styles
Developing messaging strategies
Keeping your media message on track
Practical exercises involving on-camera coaching and assessment
Discussion of participant issues or local challenges with the press
CLICK HERE to register. For more information, call 502-852-6561.